Riz and Celeste Nicolas - Internet Networking Entrepreneurs

You must have an article marketing strategy in place if you plan on writing articles with the hope of making any money from them. To increase your chances of making money by just creating articles or other web content, here are some tips that you can use to make your articles more attractive to your target market.

Use Keywords For Your Article Marketing Strategy

The first thing to keep in mind for your article marketing strategy is that the way you create new content to promote is no different than content you create for your own blog or website. The use of keywords and key phrases that your target market is looking for is crucial for each article you write. These keywords are the way your readers and Google will locate you thus giving your website the traffic you desire. So careful selection of your keyword is a MUST for article marketing strategy. You should learn how to track and look for these keywords by researching sites that are ranking on the first page of Google. Once you find the right keywords to use for your article, you can now submit your article to the best sites to increase your chances in ranking for those keywords.

Ideas For Your Article Marketing Strategy

If writing is not one of your natural skills, or think your writing is not good enough, or maybe you just don’t want to write at all, then you probably have to spend time reading and studying some of the best articles that are published on article submission sites. Most article publication websites provide a categorized list of their highly-recommended articles that you can choose from. As you go through these top-rated articles, you will be able to observe and get ideas on how the authors attack and construct their article content. Remember to take note of how they lead a visitor all the way down the resource box at the bottom of the page and direct to their desired landing page (which is usually their own website).

The articles that you will be attracted to are most likely written in brief, precise paragraphs that use conversational language – meaning to say, they do not use complicated phrases that a normal person would not understand. Don’t make your readers feel like they are reading a college thesis or a dissertation. Your readers will immediately lose interest, and you don’t want that to happen.

Just simply create material that is not too crowded with words. Keeping your article direct to the point will make your content easy to understand and maybe even enjoyable to read. Also, don’t put links for your website or any other products at the main body of your article because chances are it may be declined once you submit to the article directories. Instead just place your links within your author’s bio or resource box at the bottom of the article.

Use Eye-Catching Headlines

Don’t expect that every visitor will seriously spend time reading your articles. Most people do not read every word in your article, and most of the time they’re only after some particular and relevant phrases and expressions that are necessary to their immediate problems. Knowing this, your choice of headlines and sub-headlines throughout your article is critical to keep the interest of your readers. Eye-catching titles are very important in article marketing strategy, so make sure you put some time thinking about them for your article to be effective.

** HINT: Another tip for your article marketing strategy is to use bullet points if possible. They make an article more attractive and easier to read especially for those who are just skimming web content throughout the internet.

Construction of The Main Body of Your Articles

As you write your articles, remember that being ‘specific’ is a good article marketing strategy. What I mean is create content that revolves around a single specific topic. This is usually your chosen keyword that you will focus on when you do your SEO (or search engine optimization).

Make sure your keyword phrases are spread throughout your article – once at the beginning of your article, a few times inside the main body of your content, and one last time in the last paragraph. You typically want to put in your keyword phrase once every 100 words or so of your content.

Keep in mind that alot of people surf the internet looking for answers to problems or questions they may have. So when you write your article, make sure your content provides enough value so your reader will scroll down to the bottom of the page to get more information from you. That’s where your author bio or resource box is there for right? To drive your readers to your own website. Your resource box will normally contain a call to action, motivating a reader to click through for further information. This is the part of your content where you can put your website info, lead capture page, or sales page.

Even if you’re just writing to be noticed by search engines, you must still keep in mind that a real person will be the one reading your articles, and only a real person will decide if they want to do business with you.

You will notice that as you create more and more articles, the easier it gets for you to write content. Part of article marketing strategy is to always monitor articles and track which ones are getting read the most and driving the most traffic to your websites. That way you can come up with more effective articles by using the same technique or by posting similar topics as your top rated articles.

When you’re done with your article, you can rewrite it and submit it to thousands of other article directories. It’s advisable to rewrite them to make sure that each article is unique for every article directory you’re submitting to. It will be necessary for you to make this a part of your article marketing strategy.

If you submit the same article content throughout the internet, Google will only index 1 copy of your article and ignore the rest. Then you just wasted your time promoting your article to all the directories. Rewriting articles is easy these days. Just use one of the many software tools available to ‘spin’ the article. By spinning the article, you are essentially re-writing it with just a click of a button. So make sure you invest in a good article spinning software.

If you’re serious about making money through article marketing, bottom line… you have to make your articles count. By following these tips for your article marketing strategy, you are ahead of the game already. For more strategies on marketing your business online, make sure you get this FREE REPORT that exposes 77 powerful ways to generate traffic to any site without spending a single cent on advertising.

To Your Success,

Riz Nicolas
Phone: 630.908.8193
email: riz[at]sixfigurewealthplan.com
skype: riz.nicolas
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PS: Do you need MORE LEADS and MORE SALES? Click Here to get your copy of our FREE REPORT that Exposes 77 Powerful Ways To Generate Traffic To Any Site Without Spending A Single Cent On Advertising…

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